NIKE FORMFIX
Interactive Exercise Machine
 

This is a User Experience driven concept. Rather than designing a product to offer an experience, we design the experience first.

 

Backed by user, brand, and product research, this final concept went through many iterations to ensure user satisfaction. This is a product that would be used at home or local gyms to monitor form during exercises. The final product was presented in Studio as high resolution renders, research, personas, and digital illustrations. 

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